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eCommerce websites are extremely competitive, and getting the right customers is vital. If your customers are required to go through a lot of steps or experience an unsatisfactory navigation experience, they’ll leave your website before they can make purchases. These ecommerce design errors are simple to avoid when you plan your website properly and understand how users will navigate your site.
One of the biggest ecommerce design errors that people make is not using high-quality images on their product pages. A bad image can destroy the entire sales opportunity for your website. This is why you should use an experienced photographer to take your product photos, and make sure the images are large enough to showcase the detail of your products.
Another mistake that people make is not creating uniform layouts for their pages. The different layouts of pages could cause confusion for the user and also make the site look unorganized. It is important to have a design plan and be sure that all pages follow the same design.
Additionally, many people forget to include contact information on their online websites. This is a major error that can make the website look unprofessional and may make potential customers less trust the company. It is essential to include your contact information in an easily accessible place on your website to ensure that customers know how to reach you if they have any questions.
Avoiding these e-commerce design mistakes can result in better customer experiences and increased sales. By following these easy tips, you can make sure that your e-commerce site is easy to use and effective in making visitors into customers.